РусскийWe’ve got two bits of news for you. One’s bad, one’s good.
- Let’s start with the bad: Just about every online resource has a bunch of flaws that scare off its audience.
- The good news: They’re dead easy to fix, and Seoagency knows exactly how.
Web Design Agency Warning: 53% of Users Ditch a Slow Site
Picture this: you’ve got an online store selling tools for repairs.
- Here’s an amateur gardener picking out a trimmer for the new season and new gloves to replace their worn-out pair. They need to flick through photos of secateurs and pick a non-staining colour for the gloves.
- Meanwhile, a pro roofer is comparing models of cordless drills with different bits. They want to open three tools that caught their eye for price in separate tabs and compare their weight and extra features.
But here’s the kicker—the web design of the online store is so sluggish that each page takes 3 to 5 seconds to load.
Here’s the question: Do you reckon they’ll have the patience to make their choice and then wait for the cart to load to pay for their gear? What if they need to swap out an accessory at the last minute? Or what if that slow speed mucks up the payment process, and they end up fighting for a refund without even getting their stuff? Buyers worry about this stuff. The risk they’ll bugger off to shop with your competitor who’s got a snappier site is bloody high.
Website developers near me Seoagency will sniff out these issues, whether it’s:
- unoptimised svg images,
- heavy icon fonts,
- duplicated content,
- a clunky wireframe stuffed with excess vector graphics,
- an unoptimised favicon.ico, or something else entirely.
We’ll find ‘em and fix ‘em.
Website Creators and Text Quality
One of our clients was in one of the most romantic gigs you can imagine. He was a hot air balloon pilot, taking loved-up couples, families with kids, and tourist groups soaring over Melbourne’s skies. He flew when bookings came in, but to his great disappointment, those were few and far between. He needed help, and it arrived:
- One way we turned things around was by sprucing up his social media pages with fresh text. They were a tad longer than before but easy to read and digest thanks to breaking them into short, punchy blocks.
- We ditched the heavy language that’d fit right in on a government services website and burst into the airy realm of scents, breathtaking views, and the feeling of freedom. And the readers followed. First to the pages describing his services, then into the basket of that unique flying machine.
- Thanks to our website design agency, the client’s socials became a platform for punters to rave about their flight experience, sharing their joy with the world.
Sometimes, though, articles or headings get duplicated.
- It happens that text shifts to one side instead of sitting regally in the middle of the page where it belongs.
- Or the font shrinks down in spots or, worse, fancies itself a headline and “shouts” its message in a block of calm narrative.
Small things, but for a perfectionist reader, they can sour their vibe toward your product. By the way, did you know mobile traffic rules the roost in Australia? That’s why design kicks off with small screens, scaling up for desktops. Not the other way round like it used to be.
Website Designer Near Me: Visual Makeover for Your Site
Have we forgotten about images and the overall look of your pages? No way:
- Proper descriptions for each illustration will boost their ranking in Google Images. And they’ll load quicker and easier ‘cause we’ll sort out their sizes. Trust us, you don’t need 4K high-res images. They knacker your site and chew through your customers’ data.
- Clean pages with big headings, plenty of space, and crisp typography are the go right now. They nail your brand’s main message without scattering the viewer’s focus.
- To ease the strain on the eyes, we can chuck in Dark Mode. It’s not just stylish—it even helps save smartphone battery.
- Leading the pack in graphic design these days are neutral palettes with gradients and neumorphism.
- Our web design agency in Australia will pay special attention to a key store element like the “Buy” badge (for products) or “Book” button (for services). It’d be a bloody shame if a visitor wants to hand over their cash but can’t spot where to click, right? So we won’t hold back—we’ll make that button bold, big, and bright.
So, what does our dream site look like?
- People spend heaps of time on it.
- They regularly buy the gear they’ve tossed in their cart.
- And they happily share its link with their mates.
Is this some specific site, you ask? It’s every site that’s had a bit of magic sprinkled on it by the wizards at Seoagency.